On March 28, the 9th China Food & Beverage Festival 2021 was grandly opened in Wuhan International Expo Center. This is a grand gathering of domestic catering ingredients enterprises held in Wuhan after the COVID-19.More than 4,000 domestic food & Beverage manufacturers brought over 50,000 kinds of exhibits, with a scale of 150,000 square meters. Teachers and students from the Department of Economics and Management of MICE went to Wuhan International Expo Center to participate in the study tour.

Compared with the past years, theFood Material E-Commerce festival has a larger exhibition scale, a wider range of exhibitors, more diverse types of exhibits and more abundant activity plates. Gao Qin, the manager of the Organizing Committee of the Food E-Commerce Festival, gave a background introduction to our students before the opening of the exhibition. Meanwhile, Zhang Haichao, the senior of the class of 2017, gave some suggestions for the students to visit the activity. At the exhibition site, the students showed great enthusiasm.They actively communicated with exhibitors, tasted the delicious food and attended the product launch conference.