Undergraduate Program-Tourism Management

 

Training Objectives: This major is a strategic emerging (pillar) industrial talent training program in Hubei Province. It fosters inter-discipline and applied high-quality talents, who develop themselves in an all-round way and have good humanities and scientific literacy. The students will come into touch with the status quo and development trend of the tourism industry and have a solid foundation in economics, management science and tourism management expertise. They are about to conduct tourism product development and market expansion with professionalism, innovation awareness and international vision, and can engage in tourism management in tourism enterprises, institutions, and administrative departments.

Main Courses: Management Science, Microeconomics, Management Information Systems, Accounting, Financial Management, Tourism, Tourism Business Management and Management, Tourism Planning and Development, Tourism Marketing, Tourism English, Tourism E-Commerce, Tourism Management Development Frontier, World Heritage Tourism

Employment Orientation: It is possible to engage in planning, management, consulting, etc. in tourist attractions, theme parks, travel agencies, tourism e-commerce, traditional tourism media, online media, tourism planning and design, and other tourism enterprises and tourism administrations; also can start own business in Leisure industry

Degree Awarded: Bachelor's degree in management